Appendix – Top 50 Publisher Ad Images

These are all the URLs with images of all the ads that we analyzed.

Site 1 – Boston.com

1-bostoncom

Site 2 – The Blaze

2-theblaze

Site 3 – The Daily Beast

3-dailybeast

Site 4 – The Independent

4-independent-bottom

2nd placement for the Independent:

4-independent-right

Site 5 – The Chicago Tribune (none of these ads on this page at the time)

Site 6 – SF Examiner

6-sfexaminer

Site 7 – NY Post

7-nypost

Site 8 – Salon.com bottom

8-salon-bottom

Salon.com mid-page placement

8-salon-mid

Salon.com Right Placement

8-salon-right

Site 9 – CNN bottom

9-cnn-bottom

CNN Right placement

9-cnn-right

Site 10 – SF Gate

10-sfgate

Site 11 – Los Angeles Times

11-latimes

Site 12 – Mirror (bottom)

12-mirror-bottom

Mirror (Right)

12-mirror-right

Site 13 – Bleacher Report

13-bleacherreport

Site 14 – Chron.com

14-chron

Site 15 – Vox

15-vox

Site 16 – AL.com

16-alcom

Site 17 – The Telegraph

17-telegraph

Site 18 – The Atlantic

18-theatlantic

Site 19 – NBC News (bottom)

19-nbcnews

NBC News (Right)

19-nbcnews-right

Site 20 – Time.com

20-time

Site 21 – Slate.com

21-slate

Site 22 – NJ.com

22-njcom

Site 23 – Vice.com (none of these ads on this page at that time)

Site 24 – MLive.com

24-mlive

Site 25 – Huffington Post

25-huffingtonpost

Site 26 – FoxNews

26-foxnews

Site 27 – CNET (none of these ads on this page at that time)

Site 28 – CBS News

28-cbsnews

Site 29 – EliteDaily

29-elitedaily

Site 30 – Business Insider

30-businessinsider

Site 31 – Gawker (first section)

31-gawker-firstpart

Gawker (second section)

31-gawker-secondpart

Site 32 – Upworthy (none on this page at that time)

Site 33 – Mashable

33-mashable-aftercleancookies

Site 34 – Daily Mail

34-dailymail

Site 35 – Techcrunch

35-techcrunch

Site 36 – The New York Times (none on this page at that time)

Site 37 – New York Daily News (bottom)

37-nydailynews-bottom

New York Daily News (right)

37-nydailynews-right

Site 38 – BBC.com

38-bbc

Site 39 – Buzzfeed (none of these ads on this page at that time)

Site 40 – Boston Globe (none on this page at that time)

Site 41 – Detroit Free Press

41-detroitfreepress

Site 42 – Mic.com (none of these ads on this page at the time)

Site 43 – The Washington Post

43-washingtonpost

Site 44 – US News

44-usnews

Site 45 – Engadget (bottom)

46-engadget_bot

Engadget (right)

46-engadget_right

Site 46 – USA Today

47-usatoday

Site 47 – MSN.com

48-msn_1of2

48-msn_2of2

Site 48 – Yahoo (none of these kinds of ads at the time)

Site 49 – The Guardian

50-guardian

Site 50 – Forbes

51-forbes